Sunday, April 26, 2009

New York International Beauty Show 2009

It's the first day of the IBS New York Show and as always there's an energy that is uniquely New York. Our Sunday sales were about what 2007 was, but not as good as 2008. This may be due to the economy or the booth location. The sharpening was about the same number, but so many people used our 2 for 1 coupon that the overall sharpening income was down. Ed Wozniak did a superior job of sharpening and Robin was great with her stylist expertise. Our poor little mannequin was so chopped up today, I don't know if anything will be left for Tuesday.

Days 2 and 3 were dollar-wise about the same as Sunday. All in all with the economy and threats of swine flu, it was a successful show... so much so we are signed up for next year. We will be in about the center of the show (the floor plan will change). In the past we have always chosen the right side of the show, but have been moving more toward the center in the past year. We felt in the past the right side by the ladies rest room made us easy to find. Now, we have such a following and directions to our booth listed on our website that we seem to be better located in the middle. It is always hard to guess because of last minute changes on the floor.

Did we see anything new? I was impressed with Dave Ray's fantasy hairstyles. They add fun and glamour to any show. I think fantasy hair allows for ultimate creativity and challenge that allows stylists to push themselves. The brain slap from this creativity boost can influence their ordinary everyday haircuts making them less than ordinary.

This was the easiest in and out ever for the New York show. The traffic once outside the show was gridlock but not much worse than I-85 in Atlanta at rush hour even though 8 and 12 lanes of traffic have to merge in to two for the tunnel. The last day of the show ended at 5PM and we were back in our hotel at 6:30. That was break down, pack up and drive through the tunnel. Sweet!

All kinds of drama with sick and injured grandchildren while we were gone, so it was good to be away. Gene and I love these road trips but are glad to be home. Ed Wozniak is really a delight to have around. Thank you for all your help Ed!

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